by U.S. Chamber of Commerce
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    Everything that you need to know to start your own business. From business ideas to researching the competition.

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    Practical and real-world advice on how to run your business — from managing employees to keeping the books

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    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

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  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

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Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—
RUN » FINANCE

Can You Give Employees Company Equity?
Equity compensation or benefits can help your small business attract and retain talent. Here's how it works.
READ
RUN » HUMAN RESOURCES

How to Give Employees Part Ownership in Your Company
Want staff to have a personal investment in your business? Start by choosing a broad-based worker ownership or stock options model.
READ
START » STRATEGY

How to Create a Business Partnership
Are you tired of carrying the load of running your small business alone? Learn how to start a business partnership and get ready to walk a little lighter.
READ
RUN » FINANCE

What Is Your Business Worth? How to Calculate Business Valuation
The economic value of your company matters to leaders and interested third parties. Learn how to choose the proper business valuation for your needs.
READ
RUN » BUSINESS FINANCING

What Is Cost of Equity, and How Do You Calculate It?
When investing in a business project or opportunity, you need to see a return worth the risk. Learn how the cost of equity influences your decision.
READ
RUN » HUMAN RESOURCES

How to Balance Return to Work With Employee Demands
Are you facing pushback on your return-to-work deadlines? Explore ways to handle conflicting interests and navigate change.
READ
RUN » BUSINESS FINANCING

How to Choose an Investor for a Small Business
Need funding for your small business? Keep these points in mind when selecting an investor.
READ
RUN » FINANCE

What Is ROI? How to Calculate Return on Investment
Profitability metrics increase visibility into your financial health, marketing tactics, and more. Here’s how to measure your return on investment (ROI).
READ
GROW » MARKETING

5 Social Media Hacks for Busy Entrepreneurs
Boost your social media marketing efforts with these time-saving tips.
READ
GROW » CUSTOMERS

What Is a Churn Rate?
Are you on track to hit your goals, or is customer attrition holding you back? Use the churn rate metric to see where you stand.
READ