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Marketing

From social media to advertising, everything you need to help spread the word about your business.

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What to Do if Your Social Media Accounts Are Compromised

See if you can log in to your account, change your password, and follow the steps each platform's support team requires to triage a compromised account.

How to Protect Your Business's Social Media Accounts

Lock down access to your accounts, review your privacy settings, and train your team to avoid phishing and other scams.

4 New Ways Businesses Are Using YouTube

From getting verified to going live, here are a few ways to use YouTube to improve your outreach.

What's the Difference Between PR and Marketing?

Public relations and marketing have similar tactics but focus on different goals. Here’s why both are crucial for your company.

How to Protect Your Instagram Account

If you haven’t been paying attention to your Instagram account security, take these simple steps to safeguard your profile and prevent a phishing or malware attack.

How to Network on Instagram

Instagram is a surprisingly great resource for those looking to improve their networking.

Do You Need a Verified IG Account?

A verified Instagram account can add credibility to your business and enhance your brand image.

How to Plan Ahead for the Holiday Shopping Season

Early preparation for the holiday shopping season helps small businesses boost sales, overcome challenges, and stay competitive during the most critical sales period of the year.

What Is Production Enjoyment and Why Should Your Small Business Use It in Marketing?

A new study explores how the idea of production enjoyment can impact your marketing and pricing strategies to fuel profitability.

How to Find Keywords for Better SEO

Finding the right keywords requires assessing user intent, relevance, search volume, and a range of other factors.