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Mark Hamstra

CONTRIBUTOR

About Mark

Mark Hamstra is a freelance business writer with experience covering a range of topics and industries, including food and mass retailing, the restaurant industry, direct/mobile marketing, and technology. Before becoming a freelance business journalist, Mark spent 13 years with Supermarket News, most recently as content director, where he was involved in all areas of editorial planning and production for print and online. Earlier in his career he also worked as a reporter and editor for other business publications, including Financial Technology, Direct Marketing News, Nation’s Restaurant News and Drug Store News. \nAreas of expertise include:\n• Company financial performance\n• Technology deployments\n• Supply chain strategies\n• Product marketing, merchandising and procurement\n• Retail real estate, design and construction\n• Labor issues

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GOOD COMPANY » THE LEAP

Neighbor Brings Airbnb-Style Marketplace to Self-Storage
The peer-to-peer space-sharing platform accelerates growth during pandemic, backed by new investors and veteran expertise.
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GOOD COMPANY » LAUNCH PAD

How B2B Startup Fabric Plans to Disrupt E-Commerce
Flush with $9.5 million in funding, B2B startup Fabric aims to snatch market share from players like Shopify, while wooing brands from ABC Carpet & Home to Juicy Couture.
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GOOD COMPANY » LAUNCH PAD

Shipt, Target’s Delivery Startup, Eyes Growth in a 'Contactless World'
The platform added 250,000 workers to its driver network in 2020 to meet soaring demand for e-commerce in 2021.
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GOOD COMPANY » THE LEAP

How Backing From General Mills Is Helping PetPlate Scale
This subscription-based service leverages its lean-and-agile concept to scale next-level growth with backing from General Mills’ 301 INC investment incubator.
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GOOD COMPANY » LAUNCH PAD

Why Marketers Are Embracing Targeted Direct Mail
Businesses leverage next-gen technology to create personalized physical mailings to cut through email clutter and boost customer retention.
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GOOD COMPANY » THE LEAP

The North Face Expanded Sustainability Efforts With ‘Renewed’
Repurposing used items becomes the next frontier in the evolution of sustainability amid the sharing economy.
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GOOD COMPANY » LAUNCH PAD

Text-Based Commerce Surges Amid COVID-19 Pandemic
Creating and maintaining a subscriber list is key to personalized, text-based marketing that drives business.
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GOOD COMPANY » THE LEAP

Doorkee Disrupts Real Estate Industry With Its Peer-to-Peer Model
The New York City-based real estate startup eyes expansion of its peer-to-peer model into major U.S. markets, taking on players like Zillow and Apartments.com.
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GOOD COMPANY » LAUNCH PAD

Schnucks Utilizes Technology to Meet Demand for Locally Sourced Food
As consumer demand for locally sourced food grows amid the pandemic, the supermarket chain is leveraging a digital market to bring produce from small farmers to its stores.
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GOOD COMPANY » LAUNCH PAD

The Pandemic Is Reshaping Discussions About What Workers Need
Managers of remote employees need to boost soft skills, empathy and ‘mental health literacy,’ according to executives from Microsoft, The Adecco Group and more.
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