by U.S. Chamber of Commerce
  • Start

    Everything that you need to know to start your own business. From business ideas to researching the competition.

    Start
  • Run

    Practical and real-world advice on how to run your business — from managing employees to keeping the books

    Run
  • Grow

    Our best expert advice on how to grow your business — from attracting new customers to keeping existing customers happy and having the capital to do it.

    Grow
  • Good Company

    Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

    Good Company
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Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—

Alaska Auction House Built a Successful Brand on Quality
Alaska Premier Auctions & Appraisals, the Northwest regional finalist for the U.S. Chamber's America’s Top Small Business awards, embodies quality, respect, and professionalism.
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Michigan-Based Music Shop Brings the Joy of Music to Its Community
Elderly Instruments, the grand prize winner of our 2023 America’s Top Small Business awards contest, not only sells musical instruments but strives to make music more accessible.
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GROW » SALES

Customer Service Strategies That Boost Sales
Happy customers are more likely to spend more money with your business. Follow these customer service tactics to improve satisfaction, loyalty, and revenue.
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CO— Strategy Studio: Optimizing Hybrid Work
From selecting the right tech tools to implementing the right policies, here’s how to make a hybrid work arrangement work for your small business team.
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EVENTS » SMALL BUSINESS UPDATE TOWN HALL

Small Business Update: Banking Outlook
Our latest Small Business Update event covered this week’s bank failure news and what small businesses need to know.
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GOOD COMPANY » GROWTH STUDIO

Interview With ¡CACTUS! Water Founder
Sarita Lopez, owner of The Cactus Water Co., says to wait 24 hours before making any critical business decisions, especially if you feel like giving up.
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RUN » HUMAN RESOURCES

How to Motivate Employees to Prevent Quiet Quitting
Quiet quitting is when an employee mentally checks out. Here is a guide to preventing quiet quitting by motivating employees.
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EVENTS » START. RUN. GROW.

Start. Run. Grow. Mastering the Customer Experience
Small business experts shared their secrets for creating a customer experience that drives satisfaction and repeat business.
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EVENTS » START. RUN. GROW.

Start. Run. Grow. Navigating Shifting Business Trends
As small businesses contend with economic uncertainty and hiring challenges, here’s how they can build an effective and efficient hybrid work strategy.
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GOOD COMPANY » GROWTH STUDIO

How to Build a Stronger Entrepreneurial Ecosystem for Women
Women are increasingly starting their own businesses, but they need greater access to resources and support to thrive.
READ