Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—
START » STRATEGY

How to Pitch Your Product to a Retailer

If you want your product to be carried by major retail brands, here's how to deliver an effective pitch to them.

START » STRATEGY

What Is Scenario-Based Business Planning?

To minimize negative consequences your business could unexpectedly face, think about creating a scenario-based plan.

EVENTS » CO— BLUEPRINT

CO— Blueprint: Defending Your Business From Cyber Threats

In our eleventh episode of CO— Blueprint, the panel explains why small businesses are so vulnerable to cyberattacks and how they can defend themselves.

EVENTS » CO— BLUEPRINT

CO— Blueprint: Maximizing Your Online Sales

In our tenth episode of CO— Blueprint, the panel focuses on helping businesses take their e-commerce systems to a new level.

START » STRATEGY

How to Franchise Your Business Idea

If you’re looking to franchise your business idea, here are some pros, cons and factors to consider first.

START » STRATEGY

How Small Business Are Supporting Each Other During COVID

During the COVID-19 pandemic, these small business owners have come together to help out and support their fellow entrepreneurs.

START » STARTUP

Tips for Older Entrepreneurs Starting Their First Business

It's never too late to start the business of your dreams. If you're launching a business as an older entrepreneur, here are some insights to keep in mind.

START » STRATEGY

Tips for Cutting Overhead Business Costs

Need to trim your overhead costs? Small business owners share their best tips for reducing expenses while maintaining employee and customer satisfaction.

EVENTS » THE BIG WEEK FOR SMALL BUSINESS

U.S. Chamber of Commerce Dream Big Award Winner

Jam Hops Gymnastics Factory was recognized as the Small Business of the Year for its commitment to transforming the lives of children at the 2020 Dream Big Awards by the U.S. Chamber of Commerce.

START » STRATEGY

How to Negotiate With Business Creditors

If you need to increase your business credit limit or negotiate existing payment terms, here are some tips for starting the conversation with your creditor.