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Good Company

Entrepreneurs and industry leaders share their best advice on how to take your company to the next level.

Poised for growth and ready to take the big step? Advice and inspiration from entrepreneurs who've done it successfully and what they'd do differently next time.

Experts and innovators on the tech, trends and tough challenges you need to be preparing for in the near future.

Entrepreneurs tell us in their own voices how they've managed to thrive and grow in spite of the challenges they've faced along the way.

Your fantasy Board of Directors answers questions and offers insights into how they would solve your biggest business challenges.

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Latest—

Amazon Solves Top Small Business Pain Points

Amazon's expanded supply chain function and AI-driven product listing tools aim to help SMBs drive sales on its site and beyond, says Claire O’Donnell, Director, Selling Partner Empowerment.

Bluemercury Curates Beauty Assortments to Win Customers

Head of Merchandising and Spa Tracy Kline on how the Macy’s-owned beauty retailer distinguishes itself from the ever-expanding pack of beauty purveyors.

CEO of 30-Year-Old Beauty Brand on Keeping Things Fresh

Since joining Jane Iredale in 2019, CEO Chris Payne has discovered how to balance the professional clean beauty brand’s roots with direct-to-consumer growth.

Dickies CMO on How the Legacy Apparel Brand Wins Over New Consumers

Sarah Crockett on the marketing initiatives and brand collaborations that are helping the ubiquitous workwear brand retain its heritage credibility while appealing to a new generation.

How Businesses Leverage Nostalgia to Win Over New Customers

Products and memories from the past are a powerful way to reach today’s young consumers.

Small Businesses Relishing Spooky Season

From fall pumpkins to witches and terrors, these quirky small businesses delight in the gothic, grim, and goofy elements of Halloween.

How is Walmart Helping Small Businesses Scale

The giant retailer is expanding its Walmart Marketplace platform to attract more third-party sellers, which are helping to boost its online business.

How Tech Startup Wunderkind Snared Millions in Funding

The startup that uses AI to personalize ads defies the odds and raises $151 million in venture capital, in part during a credit crunch.

How This Coffee Startup Scaled Her History-Driven Business in 18 Months and Landed Big Retail

Jessica Taylor combined her love of coffee, history, supporting students, and educating people into a business that elevates through specialty coffee blends.

Experts Share Holiday Marketing Trends

Countering ‘marketing fatigue,’ rewarding your most loyal shoppers first, and maximizing self-gifting opportunities will be among the many ways to customers’ wallets this season, experts say.