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Ready, Set, Startup

If you're looking to open a new business, this could be your year. Follow our step-by-step guide and before you know it, you'll be putting your business ideas into action.

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What's the Difference Between PR and Marketing?

Public relations and marketing have similar tactics but focus on different goals. Here’s why both are crucial for your company.

Types of Business Loans, and How to Apply for Them

Small businesses seeking financing through a business loan have several options. Here’s what to know before you choose a loan and apply.

What to Include on Your Business’s Website

Your business’s website helps you attract and convert the right customers. Here are critical elements every small business website should have.

Step-by-Step Guide: How to Register a Nonprofit

Learn how to register a nonprofit, choose the right structure, and build a mission-driven organization with this step-by-step guide.

How Are Employers Affected by Unemployment?

Understand how employers are impacted by the unemployment insurance system, including taxes and unemployment claims from fired employees.

Can 1099 Employees File for Unemployment?

Self-employed workers typically don’t qualify for unemployment benefits except in rare cases.

Costs Every Startup Should Plan For

Technology, permits, and utilities are a few of the standard expenses for which virtually every new business needs to account.

Actionable AI Insights for SMBs From Top Execs at Wayfair, YouTube, Google, and LinkedIn

In interviews with CO—, these executives shared big-picture observations about AI that hold valuable lessons for small businesses.

Leadership Lessons From the Founder of Hotel-Tech Unicorn Mews

Richard Valtr shares the strategies and management wisdom that led to his startup’s success.

CIO of Sports Products Brand HEAD on How It Drove a 20% Increase in E-Commerce Sales

A streamlined content management system also helps meet demands for brand ‘storytelling,’ Gerhard Spari tells CO—.