Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—
GROW » MARKETING

How to Write a Great Social Media Bio for Your Business

Encourage social media users to follow your brand, check out your website, and more with a compelling social bio.

START » STRATEGY

How to Ensure Your Business Website Is SEO-Optimized

Is your site in excellent health, or does it need a boost? Explore ways to optimize it for search engines. 

START » STRATEGY

Search Engine Optimization (SEO): The 4 Types You Need to Know

Ensure your digital strategy is well-rounded by incorporating tactics from the top SEO categories.

GROW » THRIVE

7 Tips for Managing More Experienced Employees

Want to excel as a leader? Learn how to supervise and motivate older or highly skilled team members.

START » STRATEGY

What to Consider Before Hiring an SEO Firm

Need help optimizing your website? Compare SEO agencies by inquiring about their process, background, and more.

RUN » HUMAN RESOURCES

What Is Upskilling vs. Reskilling?

Explore the differences and learn how to equip staff with the skills required to meet your business needs.

RUN » HUMAN RESOURCES

Upskilling and Reskilling Programs: Small Business Guide

Ready to upskill or reskill your staff? Take these steps to prepare your workplace and workforce.

GROW » THRIVE

5 Management Skills for New Managers to Focus On

First-time managers have a full plate of responsibilities. Prioritize these abilities to start on the right foot.

START » STRATEGY

9 Free SEO Tools for Small Business

Want to optimize your website without paying a monthly fee? Explore tools for keyword research, site audits, and more.

RUN » FINANCE

How to Set Up a Profit-Sharing Program at Your Company

A profit-sharing plan incentivizes and rewards employees for their hard work. Follow these steps to implement one at your small business.